However, there may quite possibly be a lull around Rustom's growth now.
Though, he's notorious for releasing maximum number of films in a year, but once again he has proved every of his film holds weight age at box office.
Rustom is based on the K M Nanavati case of the 60s, where a Naval officer shot the lover of his wife and was not convicted for murder.
The first hurdle that the movie UnIndian suffered is a delayed release. "But now with Rustom getting a far better response we have no choice but to knock out some shows of MohenjoDaro and replace them with Rustom".
However, inverse both films' earnings, and you have an estimate of how much was spent on making each. His Airlift and Housefull 3 had earlier earned over Rs 100 crore at box office. As its 4th day collection, the movie earned 10.36 crore rupees from around the country. The film might gain average collections in the weekend, though. "Those who watched Rustom first will now come back to theatres to watch Mohenjo Daro and vice-versa". The clash of two of the biggest Bollywood stars has garnered much attention since their respected releases on August 12. The occupancy observed is around 40-50%. Enjoying your success is also a talent!
"Considering how Mohenjo Daro was panned by critics, the film didn't entirely sink Saturday onwards, as often happens", said Rajendar Singh, vice-president, programming and distribution, INOX Leisure Ltd.
In fact the film's trending is on the same lines as Hrithik Roshan's another ambitious film, Kites.
Mohenjo Daro is a historic entertainer, directed by Veteran director Ashutosh Gowariker.